BRAND STRATEGIST & BUSINESS MENTOR
Helping ambitious, spiritually-minded women grow businesses that reflect who they are—and get results.
Growth starts with getting honest.
Sometimes we're too close 
to our own business to see 
what's really missing. 
That's where I come in 
helping you clear what's heavy, amplify what’s true, 
and step into your next evolution.
BUILD WHAT FEELS TRUE.
BUILD WHAT FEELS TRUE.
WHERE METRICS MEET MAGIC.
WHERE METRICS MEET MAGIC.
i WORK WITH
Your transformation starts here:
-
I have a small challenge I need help with
Deep Dive Coaching Call
Sometimes you just need someone who sees the whole picture. We'll spend 60 minutes figuring out what's actually going on and map out what to do next. No fluff, just clarity and a plan you can actually use.
-
I’m seeking a business coach I can trust
Private Mentorship
Grow alongside someone who's been where you are. We'll build a business that feels like you, scales with ease, and expands your life—not just your revenue.
-
I want a stand-out brand
The Brand Edit
In 4 weeks, we'll uncover your unique edge and translate it into brand strategy and messaging that captures your magic—and makes your next-level growth inevitable.
-
I’m seeking authentic community
The Community
Come as you are. Celebrate wins, move through challenges, and stay grounded in the journey—with women who get it.
You don’t have to do this alone.
- Sam
YOUR NEXT-LEVEL GUIDE
I blend big-brand marketing chops with deep intuitive clarity—to help you grow a business that feels true and works hard for you.
Over the past 13+ years, I’ve helped shape more than 100 brands—yes, even big names like LinkedIn and PayPal. But the work that lights me up most? Helping women like you create businesses that look, feel, and grow like you—not like anyone else. No hustle culture. No cookie-cutter advice. Just real clarity, real alignment, and a business that finally fits.
COMPANIES I’VE WORKED WITH
-
![Black and white photo of a woman with curly hair smiling at the camera.]()
“Samantha is simply among the best coaches, marketers, listeners you’ll ever come across.”
— Claire J.
Owner, What If -
![A woman with short, curly dark hair, wearing glasses and a light yellow blouse, sitting indoors with a thoughtful expression, touching her face with her right hand and wearing jewelry including a necklace, earrings, and bracelets.]()
"As a marketer, I thought I was doing all that I needed to do, but...wow was I wrong. Sam showed us proven strategies to position ourselves to stand out. Sometimes you need others to help you see it."
—Adri C.,
Marketing Coach, Tangerine -
![Maura S.]()
"I got an inquiry for a new client today! Before our call, I was feeling anxious about pitching, but after implementing your strategies, I'm feeling really good & MUCH more at peace than I did previously. Your guidance helped me reframe my entire approach to my business—the difference is night and day!"
—Maura S.,
Photographer, Maura Stone Photography -
![Young woman smiling at a restaurant table with a beige coat and black top, with a background of a restaurant interior and large windows.]()
"From the bottom of my heart - thank you <3 Even though we only got to work together for a handful of months, they were life-changing for me, and I am forever grateful!"
—Michelle M.
Author, Product Manager @ Gitcoin -
![Woman sitting cross-legged on a bed, meditating with a smile, in a light-filled bedroom.]()
"Having you as a coach has helped me get unstuck in a place where I was stuck for 3+ years. The kindness and laughter we shared dissolved the trauma I had stored from trying to do things alone without feedback or support."
—Betsy C.,
Owner, Happy Kids Movement
Free Workshop
What to actually do when your brand feels off
If your messaging sounds like everyone else’s—or your brand feels like a mix of past versions of you—this is your invitation to change that. I’ll walk you through what makes a brand truly magnetic, how to find your unique edge, and what to tweak so your dream clients feel the yes before you even get on a call.
AVAILABLE ON
YOUR FAVORITE PODCAST APP
The podcast for spiritually-minded entrepreneurs who are ready to grow
(inside and out)
Pull up a chair. Here, we talk about the the messy experiments, the wins, the mistakes, the moments you want to quit, and the mindset shifts that keep you moving. I’ll share the how-to’s that actually work, the energy work that no one talks about, and conversations with the experts, mystics, and mentors shaping what’s next.
Not sure what
your next move
should be?
Let’s pave your path to
clarity—together.
Deep Dive Coaching Call
A focused 60-minute session to crack open what's stuck—and move you forward fast.
PERFECT WHEN
You’re stuck at a crossroads and need sharp clarity
You want to tighten your offers, pricing, or brand messaging
You want my eyes and brain on your business without a long commitment
Private Mentorship
A high-touch partnership blending growth strategy with energetic alignment. Together, we’ll refine your brand, scale your business, protect your energy, and create a rhythm of success you actually want to live inside.
PERFECT WHEN
You’re gaining traction and want to grow thoughtfully
You’re scaling and need systems that protect your energy
You’re hiring, expanding, or restructuring—and want to stay centered through it
The Community
A private space for soul-led women entrepreneurs building businesses on their terms—growth, mindset, and energy support all in one.
PERFECT WHEN
You thrive with deep, peer-driven connection
You want both mindset and marketing support
You’re tired of surface-level communities that miss the bigger picture
You’re building something bigger than just a business—you’re building a life
The Brand Edit
A 4-week experience to build a brand that feels like you—and sells like crazy. Together, we’ll clarify your positioning, refine your messaging, and help you show up like the powerful leader you are.
PERFECT WHEN
Your brand and messaging aren’t clicking (yet)
You’re stepping into a new chapter and need your brand to rise with you
You need strategy + clarity before investing in a rebrand
choose your path
Not sure what
your next move
should be?
Let’s pave your path to
clarity—together.
choose your path
-
![Stylized illustration of a wave in brown color.]()
Deep Dive Coaching Call
A focused 60-minute session to crack open what's stuck—and move you forward fast.
PERFECT WHEN
- You’re stuck at a crossroads and need sharp clarity
- You want to tighten your offers, pricing, or brand messaging
- You want my eyes and brain on your business without a long commitment
-
![Climbing stairs icon]()
Private Coaching
A high-touch partnership blending growth strategy with energetic alignment. Together, we’ll refine your brand, scale your business, protect your energy, and create a rhythm of success you actually want to live inside.
PERFECT WHEN
- You’re gaining traction and want to grow thoughtfully
- You’re scaling and need systems that protect your energy
- You’re hiring, expanding, or restructuring—and want to stay centered through it
-
![]()
The Brand Edit
A 4-week experience to build a brand that feels like you—and sells like crazy. Together, we’ll clarify your positioning, refine your messaging, and help you show up like the powerful leader you are.
PERFECT WHEN
- Your brand and messaging aren’t clicking (yet)
- You’re stepping into a new chapter and need your brand to rise with you
- You need strategy + clarity before investing in a rebrand
-
![A symmetrical geometric pattern with brown and white oval shapes arranged in a floral-like design.]()
The Community
A private space for soul-led women entrepreneurs building businesses on their terms—growth, mindset, and energy support all in one.
PERFECT WHEN
- You thrive with deep, peer-driven connection
- You want both mindset and marketing support
- You’re tired of surface-level communities that miss the bigger picture
- You’re building something bigger than just a business—you’re building a life