56. Hosting Events as a Founder: Format, Budget & Community Tips from Emily Merrell
Ever dreamed of hosting an event but felt overwhelmed by the logistics, budget, or pressure to make it “worth it”?
In this episode of Confessions of a Spiritual Entrepreneur, Samantha is joined by Emily Merrell—founder of Six Degrees Society, event strategist, and all-around community queen—to break down the real behind-the-scenes of planning impactful events as a business owner.
Whether you're picturing a luxe retreat, a casual dinner, or a cozy workshop, Emily shares the mindset shifts, practical tips, and budget hacks to make it happen. Because events aren’t just about aesthetics or attendance. They’re about connection—and that starts with your intention.
From virtual summits to IRL experiences, this one’s packed with juicy advice to help you bring your vision to life without burning out or blowing your budget.
What You’ll Learn in This Episode
How Emily built a thriving business through intentional event design
The most common mindset blocks that stop founders from hosting events
Budget-friendly tips that don’t compromise the experience
The difference between community-building and audience growth
Why intimacy often beats scale when planning live events
How to choose the right format for your event goals (retreat, dinner, virtual, etc.)
What makes an event feel truly meaningful (hint: it’s not the swag bag)
Key Takeaway
You don’t need a massive budget or a massive following to create a meaningful event.
You need clarity, intention, and the courage to start small and smart. Whether you’re gathering five people or fifty, the energy you bring is what makes it memorable. And when you design events from a place of service and connection—not performance—you build real community that lasts far beyond the room.
Listen Now
🎧 Watch the episode on YouTube
🎙️ Listen on Apple, Spotify + more
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